Making Your Email Ads Attractive

Make Sure Your Emails Look Good!

The content of your Safelist Emails is extremely important.  I would say that is something we can all agree on.  However, from the looks of the thousands of emails I get from Safelists, I am not so sure if folks realize the appearance of their emails is equally important.

We have one brief moment to get someone to click on our ads.  The attractiveness of those ads is an important component in determining whether or not we are going to get that all important click.

Since we don't need to talk about content, it will be easy for me to give a couple examples of what I'm talking about.  Tell me, which email below is more appealing to you?  Believe it or not, even if only in your subconscious mind, the visual appeal will have a substantial impact in triggering what your brain will do next.  Click or Delete.

Email A

Hello Everyone
I Have A Million Dollars to Give Away
If You Would Just Click My Ad

Email B

Hello Everyone,

I Have A Million Dollars to Give Away
If You Would Just Click My Ad

I know this is a simple illustration, but hopefully it gets my point across. The first email is difficult to read and tends to confuse the mind.  In some cases people will even get annoyed or angry looking at this email and delete it immediately.  The second email however, is very pleasing to look at and makes the reader feel confident in the message, thus making the chances of clicking on it much greater.  Make sense?  If you disagree, I would love to hear your comments.

To Your Success,

Bob Swetz

Rjs@Home

Always Check Out Your Member's Area Carefully

Hey, There's Promo Codes In Here!

Nearly every ad site or program you join has a Members Area. Many even have a home page or a page that says something like Start Here!

It is very important to check out your member's area carefully.  This may take you a little time, but guess what?  There is valuable information in there.

Carefully studying the member's area is important for a few reasons:

• You will learn about the site or program and how it works
• You will learn how to make money (very important)
• You will pick up all your affiliate tools here
• Links
• Banners
• Sample ads
• etc.
• You may find bonuses and promo codes or special offers!

As I was reading through my member's area at ConversionSurf I found a page called "OTO Bonuses." On this page I found promo codes for somewhere around 10,000 credits for sites I was already a member of.  These credits are worth a lot of money! Had I not taken the time to look around, I would have never found them.

Hope this helps you get off to a great start this week!

To your success,

Bob Swetz

Rjs@Home

Make Sure Your Free Gift Offers Value

I Have a Gift For You

I common technique in internet marketing is to offer a free gift to entice prospects to join or sign up for our programs.  The concept is generally works in one of 3 ways...

1. Get a free gift (usually a PDF download) to join my list
2. Get a free gift (usually a PDF download) that contains branded links, when clicked will join the reader into my program
3. Combination of 1 and 2

This concept can be a valuable tool in building your internet business.

Make sure this gift offers value to your prospects!

This is very important as it goes a long way towards building Your Brand and your credibility with your prospects.

The example I like to use is my TripleA Plan which give frequently as a free gift. To be quite up front, this book is packed with links to many of my programs.  If you click on any of them, you will be taken to a sign up page to join that program as part of my downline.

However, if you never join any of my programs from this book, it is packed full of a wealth of information that will help any internet marketer tremendously in building their online business. Honestly, that leaves me with a pretty good feeling knowing I am able to put that in as many hands as possible, whether or not they join any of my programs.

Hope this helps keep you on the right track.

To your success.

Bob Swetz

Rjs@Home

A Unique Traffic Generating Machine

I Just Can't Say Enough About Leads Leap 2.0

I joined this site about a month ago as a free member and liked it so much that I upgraded after about 2 hours.  The value to an internet marketer is really incredible.  Now I am not suggesting that everyone has to upgrade because I know all too well about tight budgets, so you can judge for yourself whether or not an upgrade is worth it.  You can join for free, and there are a lot of benefits to free members.  Heck, you can even earn revenue sharing there as a free member.  They have a nice "Membership Comparison" that will help you make an informed decision.

Here are some of the features Leads Leap 2.0 has to offer:

• The Real Tracker This is a link tracker and rotator, which I have spoken about before.  The difference here is that it will track what they call "real" visits, which are visits of more than 5 seconds to your links.  They try to weed out the robots and those that are not really viewing your ads.
• Traffic Exchange Ads These are text ads you can post for free (if you have credits) or Pro if you are a paid member.  The really cool thing about these ads is that there is no ad timer in the TE.  Folks just view your ads and when they are ready, they move on.  Also, they rate them. This is so helpful in determining which ads work and which do not!
• Blogging Tools There are several of these
• The Pop-up Expert Allows you to put a pop up ad on your blog
• The Leads Leap Widget Puts a widget with ads on your blog so you can earn points and traffic
• The Rebranded Giveaway Is a free gift you can offer to get new leads

Well, I may be missing something, but hopefully you get the picture that Leads Leap 2.0 is really a Must Have for the active Internet Marketer. 

Click the banner below to have a look for yourself.

To your success,

Bob Swetz

Rjs@Home